A friend of mine has started a Google AdWords campaign for his adult orientated website. Most of his keywords he thinks are adult, some of them performing very well, but some don’t trigger ads. In a comment he has found this: “adult classification is preventing your ad from showing …” He complains that the only adult words in his ads are ‘adult’ and ‘sex’. Still Google says “but the search query is not adult in nature”. My friend seems to be completely confused.The truth is that you are free to advertise adult contents on Google without difficulties provided that you have become familiar with a few restrictions and are ready to meet the requirements set by AdWords.With this article, however, I’d like to draw your attention to a common mistake which often causes frustration for adult content oriented account holders. The adult industry is regarded as a sensitive issue and if a specialist of AdWords finds that your keyword is not adult, it might be preventing your ad from displaying on the search result pages. E.g. an adult ad variation will not be triggered to show by a family-safe keyword such as “bookshelf”. Therefore adult site owners should only use keywords that clearly indicate interest in adult content. The point in the above is that your keywords are at the judgment of specialists, i.e. humans. I’ve heard rumors that one keyword was declined for an ad group while the very same keyword was approved for another ad group, evidently by another specialist. Whenever human judgement is involved you can never avoid such cases entirely.Therefore you are advised to use very univocal and unambiguous terms. E.g. many of us would think that the term “sex” relates to adult content because it may mean the genitalia or the instinct or attraction drawing one sex toward another etc. The specialist, however, may find that “sex” means either the male or female division of a species. In this case it is a purely scientific term and family-safe therefore he can rule to reject this keyword. The same refers, of course, to the term “rabbit”, “asses” etc. A “rabbit” might be any of several soft-furred, large-eared, rodentlike burrowing mammals allied with the hares while the term “ass” may refer to a long-eared, slow, patient, sure-footed domesticated mammal, Equus asinus, related to the horse, used chiefly as a beast of burden. To the utmost distress of many adult site advertisers such terms are in fact family-safe and not allowed to trigger adult ads. They should probably try to find 3-4 word unambiguous search queries.There has recently been gossip about Google replacing human judgement by mathematical algorithms for the purpose of deciding if a term is family-safe or not. However, this does not affect the contents of this article to a major extent.
Your adult children may feel that, since they are adults who no longer live with you full-time, they should be treated as guests, without any rules on restrictions for their behavior or their comings and goings. But the simple fact is that your adult children are nothing like other houseguests. For one thing, you’d be very unlikely to have other adults stay in your home for weeks or months – and if you did, you would certainly expect them to adapt their lifestyle to meet your needs and what makes you comfortable.Secondly, the relationship between parents and children will always be a parent-kid relationship, with all that that entails, no matter how old the child is. An adult child visiting for the Christmas or summer break may expect that you’re going to do their laundry and cook their meals, whereas you may expect that you’ll finally get a break from cooking every night because your adult child will be around to help out. If you don’t talk about this beforehand, you’ll both end up disappointed, resentful, and angry.The most important thing you can do is talk about what the living situation will be like before the adult child is home for any length of time, and make sure you all agree about what’s acceptable, and what works for everyone. A written agreement can be an excellent way to make sure you cover all the issues and everyone is on the same page.Make sure you talk about and agree upon guidelines for:- Household rules, including swearing, late nights, and noise: Remember that your college kid has been dealing with college-style language, music, and hours. Talk about what you’re comfortable with, and what you’re not.- Who covers additional expenses: If your adult kid is just home for a long weekend, this probably isn’t an issue. But if they’re home for three months, who’s going to pay for the extra groceries they consume and the electricity they use? What about long-distance calls they make keeping up with college friends?- Fair use of shared resources: Make sure you all agree on appropriate use of the family computer and TV. You don’t want to have battles over the remote just as someone’s favorite show is about to begin. And be very clear about any guidelines for using (and gassing up!) the family car.- The thorny issue of overnight guests: Whether you like it or not, your kid’s probably been having sleepovers with his girlfriend while at school. Can he have her stay over in his room at your home?- Privacy rules for both you and your adult children: These rules will be different than they were when your kid lived at home full-time. You should agree to stay out of her room and her mail, and she should agree to stay out of yours.- Which chores your grown kids will be responsible for: A summer break with no help from your adult kids could leave you fuming. Make sure you agree on what’s expected beforehand so your kid doesn’t feel imposed upon, and you don’t feel resentful.
Do you think you have adult ADHD Symptoms? One way to take control of your ADHD symptoms is to look at two things: one, “what are my strengths?” and two, “what are my weaknesses?”It’s likely that, if you have adult ADHD symptoms, both your strengths and your weaknesses can be traced back to your ADHD symptoms. I’ll tell you why in a moment.One thing that comes to mind when you look at ‘what are my strengths’, ‘What are my weaknesses’, and how weakness can sometimes be a strength, even with adult ADHD symptoms, is the movie “Rainman.”You remember the story of Raymond, right? Dustin Hoffman was autistic but he had an amazing ability for patterns. He could count cards in a superhuman way.So there, you had a weakness but really it was a strength. In looking at something even as severe as autism, you have there a strength, an ability to see patterns.And that is really what we want to focus on, in looking at adult ADHD symptoms. It’s how you use your abilities.But I would take it a step further and say, “Every single weakness, every single thing you don’t like about yourself, that you think is holding you back, that you think is holding you down, whether it’s related to adult ADHD symptoms or not related to adult ADHD symptoms, I can teach you how to use as a strength, every single one.”Hard to believe? It’s true. In my professional practice, I have yet to see a weakness that couldn’t be turned into a strength; it just hasn’t happened.From drug addiction, to being manic depressive to being an insomniac to not being able to maintain relationships (a common problem for people adult ADHD symptoms, by the way),whatever is the case, every single one of those situations, I’ve helped people turn those around into strengths.So, in addressing adult ADHD symptoms, the first question to ask is, “What are my strengths?”And is the second question you are going to ask is: “What are my weaknesses?”Okay, here’s the trick. This is the reason that you can be successful, especially (yes, I said ESPECIALLY) if you have adult ADHD symptoms.I have Adult ADHD symptoms, in fact I have every Adult ADHD symptom you could think of, but it’s the reason that I’m successful, and it’s the reason that you can be successful.You’ve already developed amazing traits; you’ve already developed incredibly powerful habits that you might be using the wrong way so far.Basically, what we’re talking about with adult ADHD symptoms is the difference or similarity, the comparison between someone who is what we might call “easily distractible” and someone who is extraordinarily good at “multi-tasking.”Take someone with adult ADHD symptoms who is easily distractible and goes from thing to thing to thing to thing. They can’t ever seem to get anything done, can’t seem to stay very focused.Now take someone with adult ADHD symptoms who’s incredibly good at multi-tasking, someone who also goes from thing to thing to thing to thing and doesn’t seem to be very focused, but gets a ton of things done.What’s the difference? They both have adult ADHD symptoms, so what ‘s the difference?One’s a skill, one’s a disability, it’s the same skill set.What we want to focus on is learning how to transform those habits that people with adult ADHD symptoms have into skills, not disabilities.Whether you think they’re good habits or bad habits, it doesn’t matter. They are things you spent your entire life developing and channeling–those skills.Ans so, even a bad habit is a strength and a skill, and you can turn them into your own ability to accomplish whatever it is you wish to accomplish, whether it’s mastering your finances, getting straight A’s in school, maintaining a relationship, holding a job, whatever it is.You just have to know how to flip them around, to take your adult ADHD symptoms and make them your greatest strengths, no matter what they are…You’ll be stunned at what you can accomplish, even far and away beyond what someone who doesn’t have adult ADHD symptoms can accomplish!